Bright. Shiny. Things.

Your brand makes or breaks your bottom line.

  • Bright. Shiny. Things.

    Your brand makes or breaks your bottom line.

  • Blogs

    Ahem, we have a few things to say.

  • Change is good.

    Let’s figure it out, together.

Peninsula Strategic Communication (PSC) delivers spot-on B2C/B2B MarCom and internal Communication. We provide hands-on support during times of major transition in an organization. Have you outgrown your in-house capacity to direct or deploy branding and MarCom? Are you suddenly without a MarCom leader? Or, have you been trying to go without one? Now, you realize that isn’t working. 

Simply put, let’s do this! Let us help you maintain, build (or re-build) your brand.
Bright. Shiny. Things. Here.
January 29, 2020
Grow Your Business through the Credit Department

Four tangible takeaways you can put-to-work right now With Adria Campbell, National Accounts Director, Dean Foods By Jacquie Goodwill, Chief Inspirationalist, Peninsula Strategic Communications Recently I spoke at the NACM Business Credit Services Winter Credit Forum in Honolulu (I know, tough duty in January).  The topic was applying marketing communication tactics to the credit department […]

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January 23, 2020
The Waltz of your annual MarCom plan: Three simple steps

Tangible takeaways you can put-to-work right now By Jacquie Goodwill, CEO, Peninsula Strategic Communication As I considered how-to describe the creation of an annual plan, it came to me that it seems like a waltz.  The steps follow a straightforward “one-two-three-one-two-three…and so on, and so on…”  Fred Astaire and Ginger Rogers made it look so […]

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January 14, 2020
Butterfly Metamorphosis: Part 3...COMPASSION for helping others

Tangible Marketing How-to: Butterfly metamorphosis How three different professionals branded their business by transforming and re-positioning their work. In this final installment of a three-part series, learn how three different professionals representing three different industries achieved this butterfly metamorphosis, by applying three key principles: Confidence, Courage, and Compassion.  From their stories, you can gain some […]

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